The Global Goals · Digital

Taking the agenda to the web

When world leaders agreed to 17 goals to create a better world by 2030, we had the task of taking that agenda to the digital space. How do you undertake a truly global project on a massive scale, and with no room for failure? By taking all the user-experience and design background in our repertoire and executing it all in flawless code.


Acting as a one-stop-shop for resources and information on sustainable development for millions of visitors from all over the world, the information needed to be easily understood, inspiring people to explore the agenda and take action on the goals.

The result

With millions of visitors, The Global Goals website has become our largest, most accessible project to date. In the journey towards a better planet- we think this is probably the most important website in the world. Visit the award-winning website on

Bringing the goals to life

By making each goals page pop with different landing animations, we wanted to illustrate a point. For a successful launch of the global goals online, website visitors should be nudged into engaging with each and every global goal. From each unique icon came a playful narrative – and an invitation to explore the page further.

Get involved

Everyone can contribute to making sure the Global Goals are met. On the website, visitors can read more about the Goals, find organizations to support and information to share. Anyone can change the world.

A global audience

With visitors from literally every corner of the planet, we had to dive deep down the technology stack, picking fast lightweight frameworks and handcraft everything else. To succeed, we had to break ground with offline support and innovative ways of loading content.

Global Goals event in Johannesburg
Hosted on servers all over the world
Locations of the servers hosting the website

Launching, we received an incredible response from the sustainability community. Millions of people from all over the world loved the animations, the speed, the quick and clear overview of the Agenda.

Global goals Regional Platforms

For a truly global outlook, that means creating local platforms. Packed full of tools and extensions these sites can be tailored and customised to the needs of the region, while still keeping to the core identity of the global goals site. First out is Denmark – and with many more regional platforms to come.

The platforms can, with rich visualisations, report on the countries progress in achieving the goals. It can feature local news, activities and initiatives around the agenda – making it a complete national communications platform for the Global Goals.

A partnership for good. With our friends at The New Division, the Swedish and Danish governments and World's Best News, our goal is to launch a regional platform for all of the 193 counties in The United Nations.

Examples of the navigation bar in different countries